Bechelor in Business Administration (BBA)

Program Objective

The Bachelor of Business Administration (BBA) is the world’s best known and most widely recognized management education qualification. The overall objectives of BBA program is to develop students for leadership roles in business and industry by developing strong professional conduct, managerial and decision making skills, effectively using qualitative and quantitative approaches in identifying and solving business problems, proactive attitude and working in teams in a way that enable them to take leadership roles in business and industry. Graduates of Jinnah School of Business, Commerce & Economics may also choose to indulge their own entrepreneurial activities. In addition, the program prepares students for Masters in Business Administration (MBA).

Bachelors In Business Administration (BBA)

Curriculum

Admission Criteria:     Intermediate/12 years schooling/A- Level/equivalent passed is required for admission in BBA (four years) Program.

Eligibility:                      12 years of Education/ EquivalentDuration

Total Credit Hours:      73

Duration:                         4 Years (8 Semesters) 6-8 weeks supervised internship is mandatory.

Courses:                          45

Semester Course Table
1st Semester
Code Course Title Cr Hr Prerequisite
SS-1204TFunctional English3+0–
CS-1102LApplications of ICT2+0–
CS-1102LApplications of ICT Lab0+1–
MT-1105Business Mathematics3+0–
SS-1118TPakistan Studies2+0–
SS-1119TSociology3+0–
Total14
2nd Semester
CodeCourse TitleCr HrPrerequisite
SS-2207TLCivics and Community Engagement1+1None
MG-1201Principles of Management3+0None
SS-1211TIntroduction to Psychology3+0None
AC-1201TFundamentals of Accounting3+0None
SS-1102T/1103TIslamic Studies / Ethics2+0None
SS-1212TForeign Language2+0None
Total15
3rd Semester
CodeCourse TitleCr HrPrerequisite
SS-2105TExpository Writing3+0None
MK-2101TPrinciples of Marketing3+0None
EC-2301TMicroeconomics3+0None
MT-2106Descriptive Statistics3+0None
AC-2105TFinancial Accounting2+0AC-1201T
AC-2105LFinancial Accounting Lab0+1–
ES-2301Environmental Sciences3+0None
Total18
4th Semester
CodeCourse TitleCr HrPrerequisite
SS-2213Business Communication3+0SS-1204T
MT-2209TInferential Statistics2+0MT-2106
MT-2209LInferential Statistics Lab0+1–
SS-2108TEntrepreneurship2+0None
FN-2225TIntro to Business Finance2+0AC-2105T
FN-2225LIntro to Business Finance Lab0+1–
MK-2202Marketing Management3+0MG-1201, MK-2301
EC-2202TMacroeconomics3+0None
Total17
5th Semester
CodeCourse TitleCr HrPrerequisite
AC-3102Introduction to Cost Accounting3+0AC-2105T
HR-3101THuman Resource Management3+0MG-1201
SS-3114TBusiness Ethics3+0MG-1201
FN-3126TFinancial Management2+0AC-2105T
FN-3126LFinancial Management Lab0+1–
BC-3102TIntroduction to Digital Business3+0None
SS-3109TOrganizational Behavior3+0MG-1201
Total18
6th Semester
CodeCourse TitleCr HrPrerequisite
MG-3203TOperations Management3+0MG-1201
BS-3201TBusiness Research Methods3+0MT-2209T
SC-3201TSupply Chain Management3+0MG-1201
AC-3203Managerial Accounting3+0FN-3126T
–Elective-I3+0–
–Elective-II3+0–
Total18
7th Semester
CodeCourse TitleCr HrPrerequisite
BS-4102TBusiness Analytics2+1–
SS-4115TBusiness Report Writing3+0BS-3201T
MG-4106TManagement Information System2+0CS-1102
MG-4106LManagement Information System Lab0+1–
BS-4150PResearch Project – I3+0BS-3201T
–Elective-III3+0–
SS-4116TEconomy of Pakistan3+0EC-2202T
SS-4118TIdeology and Constitution of Pakistan2+0–
Total20
8th Semester
CodeCourse TitleCr HrPrerequisite
MK-4203TConsumer Behaviour3+0MK-2101T
BS-4250PResearch Project – II3+0BS-4150P
FN-4204Introduction to Islamic Finance3+0–
BS-4205TBusiness Law3+0MG-1201
SS-4217TLogic and Critical Thinking3+0–
–Elective-IV3+0–
Total 18

Curriculum

Admission Criteria:      Intermediate/12 years schooling/A- Level/equivalent passed and 02 years (BA/BSc/B.com/Associate Degree/equivalent) (14 years Education) is required for admission in BBA (2.5 years) Program.

Eligibility:                       14 years of Education (B. Com/BSc/BA/Equivalent)

Total Credit Hours:       90 (minimum)

Duration:                          2.5 Years (5 Semesters)

Courses:                            30 (minimum)

Semester Course Table
Semester Foundation
Code Title Credit Hour Prerequisites
CS-1102TApplications of Information and Communication Technologies2 + 0–
CS-1102LApplications of Information and Communication Technologies0 + 1–
EC-2101TBusiness Ethics (for B.com)3 + 0–
SS-1211TIntroduction to Psychology (for B.com)3 + 0–
MT-1105TBusiness Mathematics (for B.A/BSc)3 + 0–
MG-1201TPrinciples of Management (for B.A/BSc)3 + 0–
MT-2106TDescriptive Statistics (for B.A/BSc)3 + 0–
AC-1201TFundamentals of Accounting (for B.A/BSc)3 + 0–
Total: 18
Semester 2
Code Title Credit Hour Prerequisites
EC-2202TMacroeconomic3 + 0–
MK-2101TPrinciples of Marketing3 + 0–
MT-2207TInferential Statistics3 + 0MT-2106T
MK-4203TConsumer Behavior (for B.com)3 + 0–
BC-3102TIntroduction to Digital Business3 + 0–
AC-2101TFinancial Accounting (for B.A/BSc)3 + 0AC-1201T
SS-2213TBusiness Communication (for B.A/BSc)3 + 0–
Total: 18
Semester 3
Code Title Credit Hour Prerequisites
MG-3203TOperations Management3 + 0MG-1201T
BS-3201TBusiness Research Methods3 + 0MT-2207T
FN-2202TIntroduction to Business Finance3 + 0AC-2101T
FN-3103TFinancial Management3 + 0AC-2101T
MK-2202TMarketing Management3 + 0MG-1201T, MK-2101T
HR-3101THuman Resource Management3 + 0MG-1201T
Total: 18
Semester 4
Code Title Credit Hour Prerequisites
AC-3102TIntroduction to Cost Accounting (for B.A/BSc)3 + 0AC-2101T
SS-4115TBusiness Report Writing3 + 0BS-3201T
MG-4104TManagement Information System3 + 0CS-1102T
BS-4150PResearch Project-I3 + 0–
–Elective-I3 + 0–
–Elective-II3 + 0–
Total: 15 / 18
Semester 5
Code Title Credit Hour Prerequisites
BS-4205TBusiness Law (for B.A/BSc)3 + 0MG-1201T
BS-4250PResearch Project-II3 + 0BS-4150P
FN-4204TIntroduction to Islamic Finance3 + 0–
–Elective-III3 + 0–
–Elective-IV3 + 0–
SS-2108TEnterpreneurship3 + 0–
Total: 15 / 18
BBA Electives – Supply Chain Management
Code Course Credit Hours Prerequisites
SCM-621Total Quality Management3–
SCM-631Distribution and Channels Management3–
SCM-641Procurement and Sourcing3–
SCM-651Strategic Logistics Management3–
MGM-576Supply Chain Management3MGM-312
BBA Electives – Finance
Code Course Credit Hours Prerequisites
FIN-621Corporate Finance3–
FIN-631Islamic Banking and Finance3–
FIN-641Portfolio Management3–
FIN-651Analysis of Financial Statement3–
ACC-536Managerial Accounting3FIN-515
BBA Electives – Human Resource Management
Code Course Credit Hours Prerequisites
MGM-621Recruitment and Selection3–
MGM-631Training and Development3–
MGM-641Compensation Management3–
MGM-651Organizational Theory and Design3–
BBA Electives – Marketing
Code Course Credit Hours Prerequisites
MKT-621Advertising and Sales3–
MKT-631Digital Marketing3–
MKT-641Brand Management3–
MKT-651Strategic Marketing3–

Career Prospects

  • Multi-national Corporations
  • Fast Moving Consumer Goods (FMCG) Organizations
  • Banking Sector
  • Pharmaceutical Sector
  • Services Sector
  • Health Sector
  • Financial Institutions
  • Media Industry
  • Textile Sector
  • IT Sector

Fee Structure

Fee Structure 2025 – 2026

Semester Course Table
Fee HeadCharges (Rs.)
Admission Charges (one time only)10,000
Tuition Fees (per semester)(6000 * 5) 33,000
Security Deposit (Refundable)5,000
Enrollment Fee (One Time Only)600
Student Activity Fee (Per semester)1,500
Examination Fee (per semester) 10% increase annually2,000
Documents Verification Fee (one time only)5,000
Total Credits in Semester 15
Per Credit Charges5,000
Course Fee (Semester 1)33,000
TOTAL (at the time of admission)Rs. 57,100/=
Registration Fees (Only for BBA 4 year Program)1,000
Tuition Fees are subject to yearly revision depending on inflation and cost of living index.
Transcript and Degree Charges
S.NoParticularsFees Charges
1TranscriptPKR 2,500
2DuplicatePKR 2,000
3Partial TranscriptPKR 1,500
4Degree (without convocation charges)PKR 10,000
5Urgent DegreePKR 15,000
6Degree Charges for Overseas CandidatesUS $100 (by Bank Draft)
7Duplicate DegreePKR 10,000
8Transcript/Degree Verification ChargesPKR 1,500
*The above charges can be revised

Programming Learning Outcomes (PLOs)

  1. Graduates will demonstrate competency in business communication .
    • Deliver oral presentation(s) accompanying illustrations in a business core course(s).
    • Written assignment(s) in core and business major course(s)
  2. Graduates will demonstrate capability in quantitative decision-making skills.
    • Assignments to demonstrate appropriate mathematical and statistical tools to analyze business concepts.
  3. Graduates will be able demonstrate entrepreneurial skills for startups and established business structures.
    • Demonstrate entrepreneurial skills in projecting porotype small business models at classroom/University level in entrepreneurship and research project course(s)
  4. Graduates will be able to demonstrate leadership and effective team building skills
    • A written assignment on key components of leadership to demonstrate knowledge of leadership theories
    • Demonstrate the skills of team composition, and leadership skills and motivation in group activities and assignment(s)/ by arranging event(s) or presenting final year research project.
  5. Graduates will be able demonstrate moral and ethical values in business.
    • Demonstrate the knowledge of current legal system of the country and its application on industries
    • Examination question(s) in business course(s) that demonstrates the ethical decision making using the knowledge of human, property and intellectual rights.
  6. Graduates will be able to understand the importance of diversity and multicultural aspect of organizations.
    • Demonstrate the knowledge of cultural diversification and its impact on global and international business operations
  7. Graduates will be able to demonstrate the traits of a good human being and an effective citizen to the society.
    • Demonstrate the importance of community services and awareness of civic responsibilities and regulations.

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